Creative Themes

Streetwear Influences :

Streetwear continues to dominate the fashion scene, and a/squared embraces this influence by integrating urban aesthetics with a range of styling choices. Oversized silhouettes, graphic tees, and accessories that feel casual yet elevated. Streetwear blurs the lines between luxury and everyday wear, bringing a blend of comfort and style.

Virgil Abloh's Off-White is a major influence, with its ability to fuse graphic-heavy designs and high-fashion tailoring. Off-White's take on streetwear, with the use of industrial elements with bold typography and logos serves as inspiration for how we approach branding.

Nostalgia :

Nostalgia plays a major role in a/squared's creative direction, but with a fresh, reimagined twist. We pull from classic styles and fashion icons, but rather than purely replicating vintage looks, we reinterpret them through the modern lens. This theme blends timeless fashion cues with current trends, allowing us to maintain a vintage vibe without feeling outdated.

Marc Jacobs' grunge revival shows how nostalgia can be edgy and subversive, while brands like Ralph Lauren represent a more classic take, focusing on preppy, Americana influences. a/squared will blend both of these approaches combining polished, classic looks with elements of rebelliousness, whether through styling or photographic execution.